About COLORS : In a world full of prejudice, labels and borders, we choose to celebrate our difference. To demonstrate that color is not something written on our skin. It’s a state of mind, a feeling. A blend of cultures and ideas. A revolution led by people who want change. And who believe a world filled with color is a better world. The two feminine perfumes, in pink and turquoise, are presented in a campaign that conveys values such as diversity, multiculturalism, beauty, and optimism. Through its latest launch the Italian brand offers a new way of looking at the world via a diverse, positive palette of colors. A new universe of fragrances for celebrating something that differentiates us – but also brings us together.