Press Release : Estée Lauder unleashes the ultimate object of a woman’s desire – introducing NEW Pure Color Envy Sculpting Lipstick. Intensify lips with saturated color. Sculpt with multi-faceted pigments. Hydrate with continuous moisturization. Pure luxury for lips housed in a new, ultrachic case.
20 one-of-a-kind statement shades with the power to define every curve of the lip. Rich in attitude and saturated in color, this provocative palette evokes fashion, art, and design with high-couture impact. From the subtle whisper of insatiable nudes, to the drama of impassioned reds, daring mahoganies, powerful pinks and confident corals, each enviable lip look will satisfy every woman’s desire.
In just one stroke, lips are sculpted with high-intensity color that stays true for up to 6 hours. From stick to lip, Multi-Faceted Color Pigments create shape, definition and volume. Amazing color density and dimension transforms lips for a full, curvaceous and sexy pout.
The lightweight texture is creamy, sensually smooth and luxuriously comfortable. A uniquely modern formula, envelops lips in immediate and long-lasting moisture. Featuring a new and exclusive Time Release Encapsulated Moisture Complex with Hyaluronic Acid that help boost lips’ ability to attract, capture and seal-in continuous hydration. Lips feel kissably soft, smooth, supple and continuously moisturized throughout the day.
Inspired by modern architecture, the new and iconic package design is powerful, yet feminine. Its lines are contemporary, with a strong, sleek and elegant silhouette. The color cues reflect Estée Lauder’s signature navy and gold, while golden plaques at each end of the case, and golden tones within the interior, convey the modern glamour and style of the brand. An innovative, magnetic closure always clicks the case perfectly into place and new aspirational bullet shape make this ultrachic lipstick a statement in pure luxury.
Priced at Rs 1950, available at Estee Lauder counters mid-May 2014.
[note color=”#FFE4C4″]I’ve had my eyes on these for a while now, they’ve been getting some great reviews and the shade range is lovely! Unfortunately these haven’t come to Japan, instead the Envy Shine lipsticks have launched here which are sheerer and the shades are not as exciting (for me). I’m thinking of picking up a shade or two from sephora.com now. Defiant Coral, Infamous and Dominant look really appealing!
Which shade of Estee Lauder Pure Color Envy Sculpting Lipstick would you pick? [/note]
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