A Breakthrough, Multi-Action Eye Creme with the Power to Respond to Skin’s Changing Needs
Embracing the philosophy “Every Woman Can Be Beautiful,” in 2011 Estée Lauder developed Revitalizing Supreme Global Anti-Aging Creme to address a specific modern European woman’s desire for an advanced multi-tasking skincare creme. Now, Estée Lauder brings the benefits of this face creme to the eye area, with the introduction of NEW Revitalizing Supreme Global Anti-Aging Eye Balm, a multi-action eye balm with the power to respond to skin’s changing needs and reduce multiple key signs of aging for eyes that look firmer, brighter, more beautiful.
As skin ages, the fragile area around the eye in particular, can start to change. Skin can become dehydrated, fine lines and wrinkles can appear as well as under eye circles, puffiness and crepiness, resulting in tired-looking eyes. By reactivating skin’s natural ability to look younger, NEW Revitalizing Supreme Global Anti-Aging Eye Balm anticipates and responds to skin’s changing needs to help delay the visible signs of aging around the delicate eye area. Leveraging the unprecedented combination of Estee Lauder’s proprietary IntuiGen Technology™ to revitalize skin from within, an exclusive NEW Triple Nourishing Complex to nourish the eye area and an advanced SIRT-1 Technology to rejuvenate the look of skin, Revitalizing Supreme Global Anti-Aging Eye Balm significantly reduces the look of multiple key signs of aging around the eye area. This silky and comforting balm helps restore firmness, elasticity and compactness, while existing lines around the eyes are softly plumped and future ones postponed. It instantly nourishes and revitalizes the eye area as it helps create a more youthful look.
Inspired by research in the field of epigenetics, Estée Lauder’s potent IntuiGen Technology™ supports skin’s natural activation of Nrf2, the “master switch” that turns on multiple anti-aging pathways within the skin. Naturally derived from Black Bamboo Extract, this breakthrough technology helps skin cells boost natural age-resisting functions in the genes. As a result, the delicate eye area instantly appears more rested, revitalized and refreshed for a more youthful look. Over time, the look of lines and wrinkles is significantly reduced. Skin around the eyes becomes visibly firmer and more supple, revealing a more radiant and youthful eye look.
In order to help skin around the eye resist the signs of aging, it is critical for this delicate area to remain hydrated, healthy and nourished. Revitalizing Supreme Global Anti-Aging Eye Balm is formulated with Estée Lauder’s new Triple Nourishing Complex which includes powerful anti-oxidants, anti-irritants and barrier building ingredients to help skin around the eyes feel comfortable, hydrated and healthy. Immediately the eye area is nourished with intense hydration, while over time, skin’s moisture barrier is strengthened for deep lasting hydration. Feeling soft, smooth and supple, the eye area reveals a brighter, fresher look.
Experts in Sirtuin technology, Estée Lauder scientists understand that in order for cells to restore themselves properly from daily environmental aggressors, they need to “slow down” to enhance their natural restorative functions. Working in perfect synergy with potentIntuiGen Technology™, Revitalizing Supreme Global Anti-Aging Eye Balm features an advanced SIRT-1 Technology which supports skin’s natural activation of longevity gene SIRT-1, allowing cells the extra time they need to carry out their restorative functions. As a result, crepiness is diminished and skin around the eyes looks smoother, more rejuvenated and revitalized.
In clinical testing, 92% of women showed a significant improvement in firmness in just 4 weeks.
SILKY, COMFORTING TEXTURE
Designed specifically with the European woman’s texture preference in mind, Revitalizing Supreme Global Anti-Aging Eye Balm has abeautiful comforting texture that feels velvety soft to the touch and features a unique blend of beautiful soft focus and radiant optics. Lightweight yet nourishing, it glides on easily without pulling or tugging the delicate skin around the eye. It creates a smooth base for natural-looking concealer and works well under or over makeup to refresh the eye area. For an added boost of instant hydration and rejuvenation, the balm can be used as a weekly eye mask.
Dermatologist, Opthamologist tested. Non acnegenic, fragrance free and appropriate for all skin types.
REVITALIZING SUPREME GLOBAL ANTI-AGING EYE BALM is now available at Estée Lauder Stores in India for INR 3,168 (15ml).
Estée Lauder Store locator :
Mumbai- The Palladium, 2nd Floor Main Atrium, Senapati Bapat Marg, Lower Parel, Mumbai, Tel 022 43473773
Bangalore- The Collection, UB City Mall, 2nd floor, Vittal Mallya road, Bangalore- 560001, Tel 080 40982000
Delhi- Select City Walk Mall, Shop no g-12, A-3 District Centre. Saket, New Delhi, Tel 011 46151752
Disclaimer : Images taken from Press release.