Posted by Corallista | Posted in Hair, Lakme, Press Info | Posted on 28-06-2012
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Tired of your frizzy, tangled hair?
Leave the old behind and say Hello to the new Hair Serenity Service at Lakmé Salon
Gives you gorgeously smooth, manageable and party ready hair completely naturally without using formaldehyde
Mumbai, June, 2012: Play it sleek as Lakmé Salon delivers the latest innovation to get silky straight hair with the launch of their new Hair Serenity treatment. Introduced to India by Lakmé Salon, the Hair Serenity treatment is a natural solution to hair that is unruly, frizzy and hair that refuses to behave. Unlike Keratin, the Hair Serenity treatment at Lakmé Salon is formaldehyde free and a safer process for achieving naturally smoother and shinier hair. Step away from the harmful effects of Keratin treatments and indulge in the natural goodness of ingredients like the Cysteine complex to get a glossy and healthy mane that will make heads turn. A pioneer in the beauty services industry in India, Lakmé Salon is a one stop shop for all the beauty needs of the contemporary Indian woman.
The Hair Serenity treatment is a natural way to restore lost proteins and transform hair. Special ingredients used in the service like Cysteine, Dendrobium Orchid, Hydrolyzed wheat protein, Cocoa Seed Butter and Shea Butter help nourish the hair and give it a long lasting shine and smoothness.
- Cysteine : Restructures, softens and releases curls from the hair + improves overall health of the hair
- Dendrobium Orchid : Protects hair from getting oxidized allowing treatment to last longer
- Hydrolyzed wheat protein : Adds strength to the hair cuticle by replenishing lost proteins
- Cocoa Seed Butter : Powerful antioxidant protects the hair while deeply moisturizing it
- Shea Butter : Smoothens and softens dry hair by locking in moisture in the hair
Divided into seven essential steps, the service starts off with a detailed consultation with the Lakmé Salon expert who determines the condition of your hair and the best way to proceed with the treatment. The hair is then shampooed and the Cysteine complex is applied to the hair. The complex is allowed to process in your hair as it starts it work on making your hair healthier and more lustrous. The hair is then blow dried and flat-ironed to give it a sleek but yet not poker-straight finish. Post this, the hair is finally rinsed off and you are left with a naturally glossy and manageable blow dried look which lasts for approximately 3 months.
Thus this all-natural service helps:
- Work in synergy with the existing proteins to restructure, soften and release curls
- Penetration into the hair shaft for moisturizing and conditioning
- Helps for overall shine, softness, strength and health of hair
Hair Serenity v/s Keratin :